ASDA

OrderGrid's Impact on ASDA’s Back-of-Store Fulfillment

ASDA recognized the growing need for an efficient, low-cost and streamlined back-of-store fulfillment solution amidst an expanding e-commerce landscape. To address this, they sought to establish a back-of-store micro-fulfillment center (MFC) that could maximize space usage and revenue within their existing store footprint.

ASDA recognized the growing need for an efficient, low-cost and streamlined back-of-store fulfillment solution amidst an expanding e-commerce landscape. To address this, they sought to establish a back-of-store micro-fulfillment center (MFC) that could maximize space usage and revenue within their existing store footprint.

2X revenue boost

High efficiency

Cost effective

Easy to scale

Challenge

Balancing Profitability, Pricing, and Product Range in a Back-of-Store MFC

  • Implementing a solution that was profitable even with lower order volumes
  • Offering the lowest possible prices to boost customer demand and stay competitive
  • Providing a wide variety of products without incurring high waste levels
OrderGrid powered MFC

OrderGrid solution

Optimized Cost Efficiency with OrderGrid

The OrderGrid system enables ASDA to utilize compact, existing store space and current labor efficiently, servicing digital customers at a lower cost while maximizing resource use

Accurate & Efficient Picking


OrderGrid ensures over 99.9% order accuracy, significantly reducing labor spent on handling substitutions, missing items, or post-sale customer service issues

Maximized SKU Range with Efficient Replenishment

Our Replenishment Suite enables ASDA to replenish from their store, allowing for an extensive range of 1,200 SKUs in a 500 sq ft space, efficiently balancing inventory across physical and on-demand channels to avoid increased waste

Impact

Reduced Prices

OrderGrid's efficient system and ASDA’s utilization of existing resources led to minimal price markups

High Efficiency

Achieving an average of more than 100 orders per day within a compact 540 sq ft space

Cost-Effective

No additional labor costs or lease costs incurred, thanks to the utilization of existing staff and space

2X Revenue Boost

2X the revenue per square foot of the total store footprint

Conclusion

OrderGrid's Impact on ASDA's Micro Fulfillment Centers

OrderGrid's solution adeptly met the challenges faced by ASDA, turning a modest section of their store into a highly efficient and profitable micro fulfillment center (MFC). This case study not only showcases the transformative power of smart technology in retail operations but also highlights ASDA's ambitious plans for significant growth in their number of sites. The success story underscores the potential of scalable, efficient, and sustainable models in driving future growth in the on-demand sector.

OrderGrid powers Deliveroo and ASDA
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